With a strong background in sales, high-level leadership, Federico has two decades of experience as a global executive in High-Tech, Media, Entertainment, Retail & Consumer, and Sports Industries.


Head of Entertainment Industries

Responsible for the generation of revenue and pipeline

Senior Business Development

Linchpin between sales & product in a US-matrix firm

Formula One

Design and storytelling with data assets during F1 races.

Ole Newspaper

European editor, covering major sports events.


Implementation of backup routines on a data farm.


IT Consultant on a 24/7 data farm with major security measures.


Led the instrumentation of SAP interphases across different teams.

Unity Tech.

Commercialization of Unity Licenses to video game studios.

William Hill

Implementation of HR solutions for the largest sports bookmaker.

Liga Stavok

Solved specific gaming needs for marketing and CRM.


Journalist at Premier League and Carabao Cup tournaments.

Canal +

Design and implementation of the first NBA Fantasy in EU.

Serie A Italy

Design and Implementation of tracking metadata.

Class X

Bring industry-leading statistical content to broadcast.


The Independent

20 May 2020

Pagina / 12

19 Apr 2020

Pagina / 12

21 Apr 2019

Clarin Newspaper

3 May 2019

Skolkovo Foundation

Jul 2018

Sports Venue Business

Jun 2019

The Conversation

Oct 2019


May 2019

Ole Newspaper

Jun 2018

Forbes Magazine

Oct 2017

Think Sport

Nov 2017


8 May 2019

"Fede is a creative, hard-working business leader - always exploring different avenues and different potential solutions in order to get a deal done. He is animated, outgoing and personable, and is a good representative of the company". Deborah Klein, VP & General Counsel at PSAV.

Interview: Innovation Beyond The Buzzword

"His passion for the entertainment sector is greatly complemented by his practical knowledge, business development skills and truly innovative spirit. Intellectually bright and commercially smart, Fede creates great value for all stakeholders along the value chain". Francis Cepero, A1 Digital International.